Portrait of Andrey Balyasnikov

andrey

Product lead building consumer products and developer platforms across fintech and crypto.

andrey.run / product_evalactive
frame
where user value is blocked
inspect
concrete failed journeys
define
“better” as an eval
build
the smallest end‑to‑end intervention
measure
behavior against baseline
learn
update the product thesis
decide
ship · scale · kill
01

who

I build products from zero and scale what works. I’m most useful when the path is unclear, turning a rough direction into a product people use.

02

work

Zerion

Founding Head of Product

2018—2026
First hire. Built a self-custodial crypto wallet from zero to 1M+ monthly active wallets, then productized the API we had built for ourselves into more than half of company revenue, with Coinbase, Kraken and Uniswap as clients. Most recently Zerion CLI, which lets AI agents read portfolios and execute swaps, bridges and signing across EVM and Solana, bounded by token policies.

Evotor

Head of Product

2016—2018
Invited by QIWI's founder to build the company from scratch. Took the smart-POS app marketplace from nothing to $12M a month across 500K business customers.

QIWI

PM → Senior PM

2014—2016
Relaunched the mobile apps for Russia's largest payment system, 70M+ monthly active users, and built cross-border payments with AliExpress, JD.com and eBay.
03

building

ML trading systems

Prediction markets / Solana

Data pipelines, feature engineering, backtesting and live execution, run end to end.

Personal AI assistant

OpenClaw → Hermes

A proactive AI second brain that captures links, meetings, notes and messages into structured memory, then uses that context to run useful skills like Telegram digests, portfolio sync, reminders, reviews and contextual search.

04

angel investing

Alliance DAO

Web3 accelerator and founder community. Invested when it was still DeFi Alliance.

zkSync

ZK rollup scaling Ethereum, built by Matter Labs.

Socket

Chain abstraction. One API to read state and write transactions across 20+ chains.

CoW Swap

A DEX that settles through batch auctions and coincidence of wants, protecting orders from MEV.

Align Labs

Financial infrastructure for stablecoins, linking cross-border payments to stablecoin and fiat rails.

05

contact

Currently looking for product leadership or senior hands-on roles.

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